THE ASK
e=mc2 Events asked Proshow to work closely with other production partners to develop a creative backdrop to the entire EDU event and to use technology to further extend the event theme in both the mainstage area and the meeting hubs. A key component requirement was technical connections to engage and connect audiences in the Hub meeting areas with the mainstage area, and vice versa.
THE SOLUTION
For 2022 and the third EDU, Proshow delivered a 26’ x 11.5’ backdrop 2.6mm LED screen that framed speakers for the three live event cameras. The inclusion of a jib camera really helped transitions between speakers and entertainers and added a great production feel to the final product. Four content screens were used with 22,000 lumen Laser projectors to help the audience feel as close to the action as possible. This year, the addition of two speakers presenting virtually asholograms also added a new level of complexity and excitement for the crowd.
IN BRIEF
EVENT NAME: Energy Disruptors Unite (EDU)
PRODUCED BY: E=MC2
DATE: Septemer 2022
LOCATION: Calgary Stampede Big Four Building, Calgary
# OF ATTENDEES: 2500
THE OUTCOME
Through our work, and the work of our partners, Proshow was able to disrupt the guests’ thought processes, to change their experience and alter the way guests would typically see an event. This had the result of driving conversation and thought on how to attack the Energy industry differently.
The remarkable success of the event was recognized when Energy Disruptors received the prestigious Best Conference award from the Canadian Event Industry Awards for the Energy Disruptors: UNITE Summit (EDU) 2022. This achievement underscores the exceptional quality of the Proshow, e=mc2 and event team’s design, planning, and execution.
PROSHOW PROVIDED
- Theatrixx 2.6mm LED wall 26 x 11.5’ ground supported.
- Barco E2.
- Dataton Watchout.
- 4 cameras including one 75x long lens and a 30’ jib camera for unique and exciting transitions.
- 8 Graphics computers to manage all the Video and Graphic content from speakers.
- Hologram projection and support.
- Onsite backups for all critical pieces of equipment.